Avon Products Inc. has chosen actor Patrick Dempsey to be the new face of the men’s fragrance line which will be launched in the Fall. The cost of the multi-year contract between Dempsey and the Avon company is not yet disclosed, but according to industry sources it will probably amount to around $5-6 million over [...]

Avon Cosmetics has teamed up with Emanuel Ungardo Maison to create new fragrances called U by Ungaro for Her and U by Ungaro for Him. Both of the fragrances will be launched globally after their US debut in August. Actress Reese Witherspoon will reportedly be featured in both TV and print advertisements. Fashion Newsweek reports [...]

Avon Products Inc. and the Finnish Textile designer Marimekko are working together to create a new cosmetics makeup collection. The Marimekko for Avon Color Cosmetics Collection will include eyeshadow, face powder, lip gloss and mascara along with beauty cosmetic accessories and is planned to launch in October. Flypaper reports that “Marimekko is planning to license [...]

Avon Cosmetics has launched a new collection of beauty products for this spring. Vie Couture reports that Avon Spring Trimmings Beauty Collection consists of six pieces. Avon has a fabulous beauty collection this Spring just for us: a 6 piece collection which contains: a gorgeous ruffled beauty bag, a glazewear liquid lip color, ANEW alternative [...]

Designer Cynthia Rowley has partnered with Avon Cosmetics to produce her new fragrance line of Petal by Cynthia Rowley. The new fragrance line is developed by two well-known perfumers Richard Herpin and Frank Voelkl. Bella sugar reports that the new line is planned to launch on Mother’s Day in May. Actually, make that two scents, [...]