Natura Bisse Comes Up With 'The Cure'
A new cosmetic skin care product from Natura Bisse is now on the market! The Cure, a daily facial cream, is specially designed to counteract the skin’s damages caused by age and actual hyperactive lifestyle. It goes well with all types of skin, detoxifies its impurities by providing balanced, all-day hydration.
WWD Issue reports :
The Cure is designed as an all-in-one cream to repair cellular damage by activating the production of Sirtuin enzymes in the skin, moisturize and fight free radicals, explained Patricia Fisas, chief executive officer of Natura’s U.S. division and daughter of company founder Ricardo Fisas. It is projected to do $2 million its first year.
Good news for costumers. The Cure differs from all other top skin care products of Natura Bisse not only by its quality, but also its prices: $190 for 1.7 ounces. It’s true, not cheap, but much cheaper than, for example, the company’s premium restorative natural moisturizer, Diamond Extreme Cream, which is $318.
According to WWD Issue, Fisas noticed: “We have to show our product specialists that we have the opportunity to develop new customers.” And she added: “Hello, we have other things. The Cure will help a lot, and we are relaunching our vitamin C products in October with streamlined packaging.”
A customer of Natura Bisse, a blogger named Skin Wench who has been interested in skin care natural products since she was 15, confirms that though the company’s product prices are not affordable for everyone, you may be able to still catch deals on it. For example, if you live close to a Bergdorf’s store you can get a free 60-minute facial, with a purchase of a Natura Bisse product. If you get facials, this can be a great deal for you!
As we read from skinwench.blogspot.com, the company started in Spain, Barcelona. It brought new ingredients to the beauty industry. At first operating as a research lab for the cosmetics industry, they noticed that their workers’ hands were becoming very soft and smooth, and so they had the idea to develop a beauty line with the same ingredients their employees were working with – collagen, keratin and elastin. Now these three words appear on the ingredient list of any good skin care line.
Nowadays, the company is enlarging its markets in the U.K., Middle East, Europe and Asia.
“We can compete with Clarins, Lancome [and] Este Lauder in better prices,” noted Jose Borrell, chief operating officer of the U.S. division and Fisas’ husband. “We know our products are effective”.
I, for one, am hoping that Natura Bisse is able to make their skin care natural products more affordable for those of us with limited budgets. There are some reasonably priced Natura Bisse products, as well as some pricey ones, on Amazon.com. My trick to affording Natura Bisse? I use my Amazon.com Rewards Visa® Card everywhere I go and earn gift certificates with which I treat myself to these incredible products!
Recommended Products:
- Natura Bisse Dry Skin Milk Cleanser
- Natura Bisse Eye Make Up Remover with Lash Enhancer Complex
- Natura Bisse O2 Oxygen Cream
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