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L’Oreal Paris has introduced its new Infallible Never Fail Lipcolour cosmetics makeup Collection. Beauty Packaging reports that “Infallible is effortless to apply and convenient to carry even in the smallest evening bag.”

Bringing the excitement and glamour of Hollywood to women everywhere, L’Oreal Paris has created a special edition of its revolutionary Infallible Never Fail Lipcolour in Red Carpet Red and packaged in a celebratory gold compact in tribute to the Oscars.

It is also reported that Beyonce will star in all commercials to advertise and promote L’Oreal New Infallible Never Fail Lipcolour. The blogger from Beauty 365 feels inclined to give the new product a try.

I got to try this product in two colors, Crimson (pictured left) and Thistle (pictured right). Crimson is a rich and true red that’s very close to the red Beyonce has on in the tv ad, and Thistle is a light mauve that has a bit of a sheerness to it. Both shades are deliciously matte, but not uncomfortably so thanks the balmy Topcoat. Infallible Lipcolour comes in a realllllly cool package! The side of the compact is legitimately reflective like an actual mirror. And the compact is so tiny, it can really fit just about anywhere you need it to.

After seeing L’Oreal new beauty cosmetic product’s commercial on YouTube with Beyonce in it, you feel like it is something you have been looking for all your life.

According to Press Release Depot, this lipcolour is available starting from February 2008, for a limited time on www.lorealparis.com and at L’Oreal Paris retail stores, with a retail price of $11.99.

L'Oreal New Infallible Never Fail Lipcolour
  • Mandy

    I’m a university student, recently i’m doing a research study on the brand personality towards Loreal cosmetics. I would like to know more about the statistics showed your products is popular towards female consumers and why is Loreal is so successfully. The informations that been asking is for references use. i hope my request will received well. Much appreciate.
    Thank you.

  • ehakobyan

    Hello, Mandy. I appreciate your interest in our blog. As a response to your request I can indicate the official website of L’Oreal. We learned from there, that in 2007 they manufactured 4.7 billion units, which is the best proof of their success. You can find more details by clicking the link below: http://www.loreal.com
    Hope this information will help you in your research.