Lancome Daria Collection

LancomeThe Daria Collection of Lancome has officially been launched this week. The collection consists of an eye shadow palette, a lipstick and a lipgloss.

Makeupminute reports that the Daria Collection is a gorgeous blend of Brazilian earthy tones – it just makes you feel the sand between your toes, the air as it passes through your hair at the beach, the heat from the glistening sun.

Lancome is donating a portion of the proceeds from this collection to Centro Espacial Vik Muniz, an education program that supports arts education programs for young adults in Rio de Janeiro.

According to diunSA, this bold, new collection isn’t just dedicated to making women look good – but rather, to make them feel good too.

The color statement of the collection’s ‘Brazilian Earth Colours,’ is natural and sophisticated. Sun-kissed browns, natural nudes and warm golds naturally enhance the beauty of the face’s most sensual features - the lips and eyes.

The Daria Collection from Lancome is available for sale in online stores with a retail price of $45.

Antonio Banderas Launches Blue Seduction For Women

Blue Seduction Actor Antonio Banderas is launching a new fragrance, called “Blue Seduction For Women,” which is the actor’s fifth fragrance launched exclusively for women so far. Blue Seduction For Women is set to hit beauty stores nationwide in the beginning of September.

GlamBoulevard reports that the actor has described the fragrance as the scent in his line that most suits his persona.

Antonio Banderas wants to seduce you. Slated to hit shelves in September, Antonio Banderas launches his 5th fragrance, a women’s version of his Blue Seduction scent, called Blue Seduction for Women. Perfume maker Puig Beauty U.S.A, is hoping the line will be as successful as his past fragrances, each ranking top 10 in mass stores.

According to Women’s Wear Daily, during their launch years, each Banderas fragrance has ranked among the top 10 in mass stores.

The latest introduction closely copies the nuances of the bottle for the men’s Blue Seduction. The glass bottle is transparent and is designed to resemble the reflection of light on water — an effect achieved, thanks to a sculpted base designed to resemble a mosaic tile.

Pricing is in line with other Banderas scents — $21.50 for the 1-oz. eau de toilette spray and $30 for the 1.7-oz.

Lancome To Launch New Oscillation Vibrating Mascara

Lancome Lancome plans to launch new Oscillation vibrating mascara, which was created by a team of designers led by Jean-Louis Gueret. During his professional career, Gueret has been a designer of around 400 other mascaras.

Beauty Blogging Junkie reports that the vibrating brush provides no fewer than 7,000 vibrations per minute for the perfect formula application.

Ôscillation has four patents for technology and formula and was created by a team led by Jean-Louis Guéret, the designer of all Lancôme mascara brushes. The King of Mascara, Guéret has been the father of nearly 400 mascaras during his illustrious career.

According to bellasugar, as soon as WWD reported on a new Estee Lauder lash-builder this morning, Lancome announced the upcoming launch of its competing product.

It was created by Jean-Louis Guéret, who has developed almost 400 (!) mascaras in his lifetime. Lancôme is still working out an exact launch date and a price, so we’ll all have to wait with bated breath before we buzz.

Oscillation is due to launch in beauty stores nationwide this Fall.

Elizabeth Arden Acquires Liz Claiborne Fragrance Licenses

Arden Elizabeth Arden, Inc., and Liz Claiborne, Inc. have entered into a new licensing agreement for the manufacture, distribution and marketing of the company’s fragrance brands. With this new partnership, the company hopes to develop and market Claiborne’s brand fragrances.

HAPPI reports that Elizabeth Arden expects this transaction to contribute to both net sales and earnings growth in fiscal 2009.

Elizabeth Arden expects to incur advertising and marketing expenses paid by Liz Claiborne and other transaction related expenses during the fourth quarter of fiscal 2008 and the first half of fiscal 2009. Additionally, Elizabeth Arden expects its gross margins to be impacted in the fourth quarter of fiscal 2008 and through the first half of fiscal 2009 by the sale of Liz Claiborne inventory that Elizabeth Arden acquired prior to the effective date as a distributor.

According to Women’s Wear Daily, Liz Claiborne Inc.’s fragrance brand portfolio includes scents under the Juicy Couture, Usher, Lucky and Claiborne banners.

Elizabeth Arden Inc. has acquired the global licensing rights for Liz Claiborne Inc.’s fragrance brand portfolio, which includes scents under the Juicy Couture, Usher, Lucky and Claiborne banners.

E. Scott Beattie, the chairman, president and chief executive officer of Elizabeth Arden, Inc., is quoted commenting on the importance of this gained agreement.

“We have worked closely together through our existing distribution relationship and are very familiar with the Liz Claiborne fragrance portfolio,”Beattie said.


Photo: © latca

Steven Jones Fragrance

Steven Jones British designer Steven Jones is launching a new fragrance line, which will be blended by Antonie Maisondieu and produced by Comme des Garcons Parfum. The new fragrance includes notes of violet, violet leaf, clove, carnation, rose, jasmine, heliotrope, magma, black cumin, vetiver and amber.

NOW SMELL THIS reports that Stephen Jones’s new fragrance will be available in 55 ml Eau de Toilette, and is due to launch in September.

Comme des Garçons will follow this year’s collaborative fragrance with Monocle with a new fragrance created in conjunction with British milliner Stephen Jones. According to Italian Vogue, Jones is “the maker of the most beautiful hats in the world”.

According to the Fashion Time Blog, Jones has designed hats for the Rolling Stones - and for Rei Kawakubo’s recent Stones.

Stephen Jones, the maker of the most beautiful hats in the world, has turned his hand to fragrance creation.

Jones is quoted describing the new fragrance as “futuristic but rococo” and “a violet that’s been hit by a meteorite.”

“It’s a violet that’s been hit by a meteorite, there’s something innocent and romantic and otherworldly, as well,” Jones said.

Avril Lavigne To Launch Personal Fragrance

Lavigne Pop rocker Avril Lavigne has teamed up with Procter & Gamble to launch a new personal fragrance line. According to Procter & Gamble Prestige Products’ announcement, the new line will be available for the second half of 2009.

Women’s Wear Daily reports that Lavigne joins a group of existing, youth-oriented fragrance licenses in Procter & Gamble Prestige Products’ point-of-market-entry brand portfolio, which the company spent the past three years rejuvenating.

Key activity last year included acquiring fragrance licenses for Puma, Christina Aguilera and Italian jeans brand Replay, and divesting eau de cologne line 4711, which was acquired by Mäurer + Wirtz.

The singer is quoted commenting on her new line.

“Creating this fragrance is a fun process and I am looking forward to sharing it with everyone,” Lavigne said.

Lavigne is the latest in a long line of celebrities to release their own fragrance. Britney Spears, Paris Hilton, Hilary Duff, Jennifer Lopez, Gwen Stefani and Kate Moss have all successfully created their own scents. The Beauty Blog wishes Lavigne best of luck.

VMV Hypoallergenics Signs Distribution Deal With Bliss

VMV Skin Care brand Hypoallergenics has signed a deal with Bliss Catalog to market VMV’s assortment of skin care and color cosmetics. Starting from this July, Bliss Catalog will be responsible for two of VMV’s best selling products, Id Anti-Acne, Anti-Aging Face, Back, Body Lotion and Id Sweat Acne + Overall Antibacterial Monolaurin Gel.

Beauty Packaging reports that both of the two of VMV’s best selling products “use a unique blend of hypoallergenic ingredients to deep cleanse and combat acne-prone skin.”

HAPPI quotes Laura Verallo Bertotto, the chief executive officer of the company, commenting on the signed deal.

“Bliss is an ideal partner for VMV because they are extremely committed to offering the most effective, yet gorgeous, product offerings to meet their consumer’s individual needs. Our Id products are best sellers in our line and we’re looking forward to being added to the Bliss assortment,” Bertotto said.

Skateboarder Sheckler New Face of Proactiv Solution

Proactiv Solution Skateboarder Ryan Sheckler is the new face of America’s best-selling treatment, Proactiv Solution. Proactiv will feature Sheckler in the brand’s 10th national television program, which is set to be aired nationwide this June.

Skin Care & Beauty Blog reports that the new cycle will serve as a unique platform for Sheckler to share his experience of fighting acne with sufferers of all ages.

As an athlete and celebrity, Sheckler is constantly under scrutiny for his appearance and credits Proactiv for keeping his skin clear and blemish-free. Similar to Proactiv’s countless loyal users, Sheckler remains a fan of the product line because of the consistent and effective results that it provides

Beauty Packaging Magazine quotes Sheckler commenting on his new role along with the quality of this treatment.

“Proactiv started working for me in the first week, now I use Proactiv everyday. When you put it on your face, you can feel it actually getting the dirt out. It feels like you have a brand new face. As a skater, I’ll always take chances, but I don’t take chances with my skin. That’s why I’m down with Proactiv,” Sheckler said.

Jennifer Lopez Launches Deseo For Men

LopezSinger-actress Jennifer Lopez is launching her first men’s fragrance, “Deseo For Men,” which is a counterpart to “Deseo for Women” launched last September. Lopez’s new fragrance “Deseo For Men” is set to release this September.

Jlostalker.com reports that it takes a fragrance about two years to create, and that’s what J-Lo really wanted to show on her TLC program.

Well, we knew she couldn’t just sit at home with her feet up. According to Women’s Wear Daily, Jennifer Lopez is launching a new men’s fragrance in September. This may be the fragrance behind all those crazy reality show rumors.

According to Beyond Beauty Basics, Deseo for Men will be available in an eau de toilette in a 1.7 oz for $45 and a 3.4 oz for $55. There will also be an aftershave balm in a 3.4 oz for $40 and a 2.4 oz deodorant for $16.

Beyond Beautiful Jennifer Lopez quotes the singer commenting on her new fragrance.

“I wanted to capture the intimate and personal nature of a man who is sexy, yet strong,” Lopez said.

Calvin Klein Secret Obsession

Calvin Klein Calvin Klein is launching a new fragrance with the name Secret Obsession. The print campaign for this fragrance is set to debut in September, which will star Eva Mendes.

FASHIONRATTY reports that industry sources estimated that Secret Obsession could do upward of $120 million at retail globally in its first year on counter.

Secret Obsession, by Givaudan and Ann Gottlieb, has top notes of exotic plum, mace and rose de damas; a heart of Egyptian jasmine, French orange flower and tuberose, and base notes of cashmere woods, burnt amber, Madagascan vanilla and Australian sandalwood.

New York Fashion quotes Lori Singer, the vice president of global marketing for the brand at Coty Prestige, commenting on this new fragrance and Mendes’s expected role for the campaign.

“It’s somewhat up to interpretation — because of how it’s shot, and what you see and hear, and what you can’t see and hear. You hear her voice, talking about having a sexy secret,” Singer said.