Coty-Gemini Cosmetics Agreement
Coty Inc. has entered into a new agreement with Gemini Cosmetics Inc. who will distribute its beauty care products to U.S. department and specialty stores. Happi reports that Gemini Cosmetics will begin the distribution of Coty skin beauty products starting July.
In July 2008, Gemini will begin distributing Coty Beauty’s Nautica Voyage and My Voyage, Baby Phat Fabulosity, and Kate Moss Kate brands. In addition, Gemini will distribute David and Victoria Beckham Signature fragrances when they launch in the U.S. in September 2008.
According to SmartBrief, the distribution partnership between Coty Inc. and Gemini will strengthen and grow the Coty Beauty prestige portfolio.
Coty Inc., a leader in global beauty and the world’s largest fragrance company, announced today that it has entered into an agreement with Gemini Cosmetics, Inc. under which Gemini will assume responsibility, on an exclusive basis, for the distribution of Coty Beauty’s prestige brands to prestige department and specialty stores in the U.S. market. Through a strategic and focused approach, the distribution partnership between Coty and Gemini will strengthen and grow the Coty Beauty prestige portfolio. Until now, Coty has handled the distribution of its Coty Beauty prestige fragrances in-house.
Both of these companies are delighted with their partnership. Hans-Joachim Honigfort, the President of Coty Inc., is quoted as saying:
“Gemini Cosmetics is a powerhouse with a proven track record for successful distribution of prestige brands. This partnership will enable Coty Beauty to build our prestige portfolio in the U.S. marketplace more quickly and efficiently.”
In his turn, Frank A. Fazzinga Jr., the Chairman & CEO of Gemini Cosmetics, comments:
“Combining Coty’s innovative and inspiring brands with Gemini’s strength in distributing powerful products to consumers sets up a win-win for both companies. We are looking forward to working with Coty on this strategic endeavor.”
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